Kleanthis Loizou's profile

Arrosa Lorea - Brand Identity

The Brand
Arrosa Lorea is a luxury flower shop and guest house nestled in the picturesque countryside of Pera Chorio-Dali, Nicosia, Cyprus. The name Arrosa Lorea is derived from the Basque words for "rose" and "flower," reflecting the shop's commitment to creating beautiful floral arrangements that evoke both traditional and modern aesthetics.

The shop's decor is a tribute to both French and Cypriot traditions, with carefully curated pieces that highlight the beauty of both cultures.

In addition to its stunning floral arrangements, Arrosa Lorea offers guests a unique experience with its guest house, which features luxurious accommodations in a serene, natural setting. Whether seeking a tranquil retreat or a one-of-a-kind floral experience, Arrosa Lorea is the perfect destination for anyone seeking beauty, comfort, and relaxation.
The Product
The shop is focused on creating beautiful, high-quality floral designs that
combine traditional and modern aesthetics, while paying homage to both
French and Cypriot traditions. Additionally, the business offers guest house
accommodations, allowing customers to experience the beauty of the
surrounding countryside while enjoying luxurious amenities.



The Icons
The development of the iconography for the flower studio and guest house was heavily influenced by traditional Cypriot and French wood carvings, as well as traditional illustrations. Drew inspiration from the intricate floral motifs found in Cypriot wood carvings, which were often used to adorn homes and furniture. Similarly, French wood carvings were known for their ornate details and delicate floral designs. These influences were blended with traditional illustrations of flowers and botanicals to create a cohesive and charming visual identity for the flower studio and guest houses icons. The result is a unique blend of traditional and modern design elements that captures the essence of the location and creates a warm and inviting atmosphere for guests.







The Illustrations
Each illustration in this project was carefully hand-drawn to capture the essence of both Cypriot and French cultures, which served as inspiration for the artwork. The traditional approach added a unique touch, and allowed for more creative freedom and attention to detail, resulting in beautiful and authentic illustrations.

If you've scrolled this far and like what you see
please take a second to give it an appreciation.

Arrosa Lorea - Brand Identity
Published:

Owner

Arrosa Lorea - Brand Identity

Arrosa Lorea is a luxury flower shop and guest house nestled in the picturesque countryside of Pera Chorio-Dali, Nicosia, Cyprus. The name Arrosa Read More

Published: